Cape Town named top beach destination

South Africa: The Good News    Translate This Article
2 October 2012

The annual World Travel Awards took place in September and resulted in a string of accolades for South African tourism brands and a Best Beach Destination award for Cape Town.

Cape Town competed against Bazaruto in Mozambique, Diani Beach, Kenya, Plettenberg Bay, South Africa, Zanzibar Island, Tanzania and previous winner, Sharm El Sheikh, in Egypt for the top beach attraction.

Says Grant Pascoe, Mayoral Committee Member for Tourism, Events and Marketing; 'Cape Town's beaches are a huge tourism asset, particularly because they are so diverse. We have family beaches, tidal pools, clear water, challenging surf, endless beaches, tranquil coves—and more. Our beaches a place for relaxation, exercise, discovery and inspiration and so appeal to a wide range of travellers and can offer so much in a single visit.'

CEO of Cape Town Tourism, Mariëtte du Toit-Helmbold said that a sustained, combined effort between The City of Cape Town, the private sector and the public themselves had resulted in Cape Town's proud record of world class beaches that were clean, safe and carefully managed to protect their role in the biodiversity.

South Africa enjoyed a significant share of the accolades at the 19th World Travel Awards. Notable winners included SAA for Best Airline, 1Time for Africa's Leading Low Cost Airline, Ellerman House & Villa ('Africa's Leading Luxury Villa'), Saxon Boutique Hotel, Villas & Spa ('Africa's Leading Luxury Hotel'), The Blue Train ('Africa's Leading Luxury Train'), Fairmont Zimbali ('Africa's Leading Tourism Development Project') and Shamwari Game Reserve ('Africa's Leading Safari Lodge').

WTA was launched in 1993 to acknowledge and recognise excellence in the global travel and tourism industry. Now celebrating its 19th anniversary, it is regarded as the very highest achievement that a travel product could hope to receive.

WTA's global media partner network includes International Herald Tribune, CNBC Arabiya, Newsweek, ASTA Network, National Geographic Traveller, Access New York, Travel & Leisure China, Khaleej Times, Trade Arabia, TTN, Trav Talk India, Publituris, ABTA Magazine, Outlook Traveller, Breaking Travel News, eTurboNews, Passport Magazine and Travel Daily News International.

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